London’s poorest boroughs are some of the most generous while some of the richest are the stingiest, according to a new study.

According to the research, published by The Big Give and The Childhood Trust, the boroughs in which people give the most are Tower Hamlets, Newham, Hackney and Haringey.

The boroughs in which residents give the least are Richmond, Wandsworth and Bromley.

A heat map of generosity across London boroughs:

Wandsworth Times:

The more generous the borough the darker the colour

The Big Give reports that Tower Hamlets and Newham experience high levels of child poverty (44 per cent and 38 per cent respectively) and many are forced to go hungry particularly during school holidays when there are no free school meals.

London’s child poverty charity, The Childhood Trust, predicts that the problem will only get worse, forecasting an estimated 200,000 more children to be in poverty by 2020.

The research is based on over 18,000 donations via The Big Give from people in London between 2008 and 2016 and was compared to data on average income of tax payers in the London boroughs.

The Big Give launched a Christmas campaign with The Childhood Trust yesterday (November 29) which will run until midday December 2.

During this time the charities will double or match donations to tackle child poverty until they spend £350,000.

CEO of The Childhood Trust Laurence Guinness said: “London is the greatest city in the world but with 700,000 children currently living below the poverty line we can all do a bit more, especially the wealthiest of us.

“Every day children are telling us they haven’t had enough to eat or have warm enough clothes for the winter."

Visit theBigGive.org.uk to have your donation doubled.